Mimi and Co

About Us

Hi, I'm Mimi.

The mum who's gone from Forensic Scientist to Cloth Nappy Business Empire.

Who would have thought, right?!

2020

In 2020, life as I knew it shifted dramatically. Having recently stepped out of the world of Forensic Chemistry & Pharmacology and managing multiple retail pharmacy stores, my pace of life went from a whirlwind to a gentle breeze almost overnight with the arrival of my first child.

The joy and love I felt were immense, but amidst the stillness, I felt a void. As much as I adored every moment with my bundle of joy, a part of me yearned for a challenge, a sense of identity beyond motherhood. I was afraid I had traded my career for motherhood, but in a heartwarming twist, my son became my inspiration.

And so, Mimi & Co was born.

2021

Bridging Passion with Expertise

My teenage years spent at Spotlight gave me a deep appreciation for textiles. That love, combined with a mission, led me to my sewing machine. Day after day, I crafted nappies and reusable products, perfecting each design, experimenting with diverse textiles, and bringing my innovative ideas to life. As friends and family raved and requests flowed in, I realized the demand surpassed what my two hands could create.

Our Global Family

The journey of finding the right manufacturing partner wasn't easy. Trusting another with my vision was daunting, but my unwavering commitment to quality, ethics, and certification led me to a team that shared my values. Today, every product holds the essence of the care and love with which I started - and though they aren't made in my home or in Australia, they feel no less personal.

2023

Recognized & Revered

Since our humble beginnings, we’ve garnered recognition, bagged numerous awards, and even showcased our vision on Shark Tank. And as our family has grown with another beautiful addition, so has the Mimi & Co family, thanks to supporters like you.

Our Journey Ahead

Our mission has always been clear - to craft a sustainable future for our little ones. With every product, we take a step closer to that dream. Your support fuels our passion, and for that, we're forever grateful.

Join us in this incredible journey.

With love,
Mimi.

Contact Us

Always here, when you need us the most

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5,500,000

Disposable Nappies Saved From Landfill

Blog posts

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Toilet TrainingTinyTransition™ Training Pants: The Ultimate Training Pants for Your Little One's Big Milestones! - Mimi & Co

TinyTransition™ Training Pants: The Ultimate Training Pants for Your Little One's Big Milestones!

At Mimi & Co, we understand that parenting is a journey filled with various milestones, including the transition from cloth nappies to toilet training. That's why we've developed our TinyTransi...

Effective Stain Removal Tips for Cloth Nappies: Say Goodbye to Stubborn Stains! - Mimi & Co

Effective Stain Removal Tips for Cloth Nappies: Say Goodbye to Stubborn Stains!

Stains on cloth nappies are a frequent occurrence, particularly during the transitional phase when babies begin to explore solid foods. The combination of food dyes, enzymes, and other substances i...

Get Started with Cloth Nappies: Try Mimi & Co's Originals 2.0 Trial Modern Cloth Nappy Today! - Mimi & Co

Get Started with Cloth Nappies: Try Mimi & Co's Originals 2.0 Trial Modern Cloth Nappy Today!

Unlock the savings today with our 50% off trial nappy offer! Dive into the world of cloth diapering with confidence, courtesy of Mimi & Co. Start your journey towards eco-friendly parenting no...